MAXA Group

Freelance Graphic Designer
Ongoing Ad Hoc

I supported the company during the transition from their previous brand, ATE LTD, to their new brand identity - MAXA Group. With the overarching brand guidelines already in place, my role focused on applying it consistently across a wide range of printed and digital materials.

• Prepared and applied artwork to existing packaging nets in line with new brand visuals.
• Adapted the brand identity across printed office merchandise and stationery including mugs, coasters, pens, and stationery, ensuring a cohesive, on-brand designs for every item.
• Adapted the brand identity across digital assets — including email signatures, social media banners, screensavers, and more.
• Ensured accurate alignment and proof-checked print files for production.
• Presented artwork to senior leadership for review and sign-off, ensuring designs met brand standards and project requirements.